You can see out runners used in Hosim RC trucks and they seem to get hot fairly quickly, although they do provide decent amounts of power.
The thing is (in my opinion) the helicopter and drone outrunners have a lot of ambient airflow cooling them down. Underneath the shell of an RC land vehicle, there is much less fresh air flow.
Thus, cool air must be added, yet there is no easy way to add supplemental cooling to an outrunner motor in a land RC.
Can't mount a heatsink and a fan would take considerably more space to be mounted vertically and aimed at the outrunner.
Also, debris intrusion poses an issue, I'd imagine.
These are just my assumptions, based on the few Hosim outrunner motor land RCs I've seen on @Derby City RC and @Rek RC on YouTube.
Also, the big issue of MOUNTING the outrunner. The only spot for supporting it is from the end of the can. I know a lot of RC manufacturers simply mount at the end of the can, but the outrunner motor needs considerably more room to avoid contacting the chassis \ other parts of the RC while in motion. Not to mention wires, etc...
The Hosim uses a janky outrunner mount that bent fairly easily.
I don't think the outrunner motors have a thick enough "can" to be mounted in a land vehicle that's going to be jumping and tumbling.